There are many ways that you can get involved with the Local Food Hub and the local food movement.
1) Grow food. Contact the Local Food Hub at 434-244-FARM (3276) to register as a partner producer or citizen gardener.
2) Contribute financial support. Contact the Local Food Hub at 434-244-FARM (3276) in order to support the ongoing services and programs of the Local Food Hub.
3) Volunteer. Contact the Local Food Hub at 434-244-FARM (3276) and tell us what aspects of the local food system interest you and how you’d like to help. We will add you to our Citizen Support database and match you up with organizations or farms in need of your services.
4) Seek out and eat local food. Ask for locally grown food where you shop and dine. Business owners will hear this demand and see the value in purchasing more locally grown food.
The Local Food Hub is a non-profit service organization designed to support local food producers with the services they need to solidify them as competitive, profitable, and recognized businesses. We provide unbiased information to help producers become more productive and economically vital. We provide the networking resources necessary to actively engage our citizenry and make productive use of their time and energy. We coordinate charitable food donations from producers and citizens and deliver this fresh product to the organizations that feed low-income populations.
Because we are not driven by profits, we encourage producers to continue their direct-to-consumer and existing client relationships. We want producers to participate on any level that is beneficial to them. The Local Food Hub is designed to fill gaps identified in the regional food system. We are opening sales to larger buyers who are mostly inaccessible due to logistics, major volume and insurance requirements.
We will soon have an outfitted warehouse located in Ivy, Virginia, which will serve as a licensed distribution center that provides the liability insurance required for sales to grocery stores, distributors and institutional buyers. We have centralized pick-up points in surrounding counties, where producers meet our refrigerated truck for transportation of their goods. We are making an immediate and on-the-ground impact for both food producers and those who wish to purchase more local food.
Tuesday, April 14, 2009
Thursday, April 9, 2009
It's Official.
Thanks to the overwhelming generosity of local citizens and local foundations, we have raised our start-up funds and the Local Food Hub will be opening this summer. We're now starting our annual campaign to raise the funding that we need to operate for the next year.
We have just officially hired our start-up team.
Founding Director – Kate Collier
Kate grew up on a farm in Fauquier County and brings extensive food industry experience to the project. At the young age of 11, she began rolling out shortbread dough in her mother’s hilltop bakery. Kate is a long-term supporter of the local food movement and an advocate for small farms and local food producers in Central Virginia. Her innovative perspective on the food industry, life-long experience in marketing, food sales, and distribution has helped bring success and profitability to her and her husband Eric's business, Feast!. Her strong relationships with local farmers, a keen business sense and an understanding of the issues facing small-scale food producers helps inform our vision and mission.
Farmer Services and Development Director – Marisa Vrooman
The daughter of a large animal veterinarian, Marisa is no stranger to the farm. She worked with her father for many years and spent much of her childhood visiting small, struggling farms in upstate New York. She has witnessed the decline of the family farm on a very personal scale, seeing her family members struggle to hold on to their land. She is convinced that in order to revive our rural economies, we must begin to revive our agricultural heritage. Her family currently has a small farm in Amherst, Virginia where they raise Maremma guard dogs, sheep and grow wine grapes.
Director of Operations – Alan Moore
Born and raised in tidewater Virginia, Alan and his young family have deep roots in Central Virginia. After graduating from UVA, he served as the Director of Operations for Jefferson Vineyards. After graduate school in Charleston, he helped found and served as the Program Director for Lowcountry Local First a non-profit organization working to revitalize the agricultural economy, environment, and community in the Lowcountry of South Carolina. He has an understanding of the many pressures faced by our local growers. His experience in developing entrepreneurial programs that promote economic development, preserve our agricultural heritage, and better connect our farms to our tables is an invaluable asset to the Local Food Hub.
We have just officially hired our start-up team.
Founding Director – Kate CollierKate grew up on a farm in Fauquier County and brings extensive food industry experience to the project. At the young age of 11, she began rolling out shortbread dough in her mother’s hilltop bakery. Kate is a long-term supporter of the local food movement and an advocate for small farms and local food producers in Central Virginia. Her innovative perspective on the food industry, life-long experience in marketing, food sales, and distribution has helped bring success and profitability to her and her husband Eric's business, Feast!. Her strong relationships with local farmers, a keen business sense and an understanding of the issues facing small-scale food producers helps inform our vision and mission.
Farmer Services and Development Director – Marisa VroomanThe daughter of a large animal veterinarian, Marisa is no stranger to the farm. She worked with her father for many years and spent much of her childhood visiting small, struggling farms in upstate New York. She has witnessed the decline of the family farm on a very personal scale, seeing her family members struggle to hold on to their land. She is convinced that in order to revive our rural economies, we must begin to revive our agricultural heritage. Her family currently has a small farm in Amherst, Virginia where they raise Maremma guard dogs, sheep and grow wine grapes.
Director of Operations – Alan MooreBorn and raised in tidewater Virginia, Alan and his young family have deep roots in Central Virginia. After graduating from UVA, he served as the Director of Operations for Jefferson Vineyards. After graduate school in Charleston, he helped found and served as the Program Director for Lowcountry Local First a non-profit organization working to revitalize the agricultural economy, environment, and community in the Lowcountry of South Carolina. He has an understanding of the many pressures faced by our local growers. His experience in developing entrepreneurial programs that promote economic development, preserve our agricultural heritage, and better connect our farms to our tables is an invaluable asset to the Local Food Hub.
Saturday, March 14, 2009
Building infrastructure and networks to support expansion of local agriculture
A successful local food system is one in which consumers have access to healthy, affordable, locally-grown food, and farmers have reliable and efficient access to markets. Institutions such as hospitals, schools, restaurants, and social service agencies are also able to count on a steady supply of local food. The benefits of such a system include a stronger local economy, improved public health, better land use, and decreased fuel consumption.
A key component of such a system is a “hub” where food can be aggregated and delivered or processed as needed. In Virginia, demand for local food exceeds supply and one of the biggest barriers to increasing the economic sustainability of local agriculture is the lack of infrastructure to distribute farm products efficiently from the farm to the table. Many farmers express a willingness to expand operations but lack an efficient way to get their product to buyers. Institutional buyers, on the other hand, indicate their readiness to buy more local food if supplies are reliably accessible for a reasonable cost. It is most evident that neither farmers nor purchasers favor the time consuming routine of having to deal individually with multiple outlets and/or clients.
The Local Food Hub is an organization that addresses the growing demand for local foods and supports expansion of local agriculture. It provides infrastructure and networking resources currently not available in order to deliver more local farm products efficiently from the farm to the table.
The Local Food Hub incorporates successful elements of established local food system models from the Intervale in Burlington, Vermont, ACENet in Athens, Ohio and ALBA in Salinas, California.
Local Food Hub services include:
· Planning Support for Growers -At the beginning of each season, representatives from the Local Food Hub will hold meetings with buyers and growers. From these meetings, a record of buyer demand is developed, which will inform grower planting and pricing requirements. This guidance will help small farmers develop a working business model.
· Food System Networking -The Local Food Hub will develop a database of organizations and citizens involved in food system issues. It will facilitate community connections in order to accomplish concrete local food system goals by organizing the wealth of citizens' knowledge and enthusiasm for local food. The Local Food Hub will work with local professionals and small farmers to develop sustainable business plans.
· Rentable Refrigeration & Freezer Storage Space -There is demand from farmers and institutions to store additional product that they do not have space for in their facilities. This will help enable volume purchasing and year-round product availability. It will also explore the feasibility of offering an outfitted meat-curing storage unit in order to support value-added cured meat production.
· Liability and Trace-ability Coverage -The Local Food Hub will comply with food safety regulations and offer insurance coverage and clear trace-ability that many larger scale purchasers consider essential.
· Delivery and Consolidation Services -The Local Food Hub will have refrigerated trucks that pick up from farmers at central locations throughout the region. Hub staff will consolidate products and food donations and deliver to buyers and charitable organizations, saving farmers the time and gas it takes to deliver to many small accounts, while at the same time addressing the volume requirements from larger buyers.
· Processing Facilities (Phase 2) -Any acceptable produce that cannot be sold fresh will have the capacity to be preserved through basic cooking or freezing. This will increase the yield potential on farms and get more locally grown food into the food system. A canning, bottling and labeling line to provide full co-packing services is planned.
The timing is right for the Local Food Hub as converging local trends (mirrored nationally), including heightened concern for food safety, growing interest in healthy eating and lifestyles, preference for better tasting and more nutritious foods, and people’s desire to “know where their food comes from” create great economic opportunity.
The financial logic of expanding local production and distribution is clear. It is well known that money spent on local food stays in the economy and has a multiplier effect. Studies show that in areas with strong local markets, the family farm and rural economies are reviving. A 2008 report by the Virginia Cooperative Extension found that more than $50 million would be reinvested in agriculture and local independent businesses in the Thomas Jefferson Planning Region if households in the region spent just $10 a week of their food budget on local food. Currently households spend less than 1% of their household budget on local food.
The Local Food Hub assists in the following Economic Development goals:
· Maintaining a strong and sustainable economy
· Increasing the economic vitality of the area’s rural communities
· Increasing support for agricultural businesses
· Supporting the regional economy
· Increasing residents’ ability to become self-sufficient
The Local Food Hub works aggressively toward these objectives in several ways.
First, the purpose of the Hub is to stimulate the healthy growth of the regional economy through expanded farm productivity and new business formation, in both agricultural and food-related enterprises, along the value chain between growers and end consumers. Second, by expanding markets for regionally produced foods the Hub will help landowners make their land financially productive and fragmentation and development less attractive. Furthermore, Hub activities directly contribute to the self-sufficiency of our community by substituting local foods for imported foods. Finally, people with access to land will be able to supplement money coming into their household by growing food and selling it to the Hub. They will be able to do this with relatively low up front investment and may choose to do it in a part-time or full-time capacity.
In summation, the Local Food Hub addresses many growing concerns of our community. Not only does it help the area’s economic growth by assisting farmers and local businesses, it will enable individual households to supplement their incomes. It will help reduce waste and fuel consumption. The Hub will help enable land conservation and preservation efforts. By de-centralizing the food system, the local food movement and the Local Food Hub will help ensure our area’s food security and our area’s future generations of farmers.
A key component of such a system is a “hub” where food can be aggregated and delivered or processed as needed. In Virginia, demand for local food exceeds supply and one of the biggest barriers to increasing the economic sustainability of local agriculture is the lack of infrastructure to distribute farm products efficiently from the farm to the table. Many farmers express a willingness to expand operations but lack an efficient way to get their product to buyers. Institutional buyers, on the other hand, indicate their readiness to buy more local food if supplies are reliably accessible for a reasonable cost. It is most evident that neither farmers nor purchasers favor the time consuming routine of having to deal individually with multiple outlets and/or clients.
The Local Food Hub is an organization that addresses the growing demand for local foods and supports expansion of local agriculture. It provides infrastructure and networking resources currently not available in order to deliver more local farm products efficiently from the farm to the table.
The Local Food Hub incorporates successful elements of established local food system models from the Intervale in Burlington, Vermont, ACENet in Athens, Ohio and ALBA in Salinas, California.
Local Food Hub services include:
· Planning Support for Growers -At the beginning of each season, representatives from the Local Food Hub will hold meetings with buyers and growers. From these meetings, a record of buyer demand is developed, which will inform grower planting and pricing requirements. This guidance will help small farmers develop a working business model.
· Food System Networking -The Local Food Hub will develop a database of organizations and citizens involved in food system issues. It will facilitate community connections in order to accomplish concrete local food system goals by organizing the wealth of citizens' knowledge and enthusiasm for local food. The Local Food Hub will work with local professionals and small farmers to develop sustainable business plans.
· Rentable Refrigeration & Freezer Storage Space -There is demand from farmers and institutions to store additional product that they do not have space for in their facilities. This will help enable volume purchasing and year-round product availability. It will also explore the feasibility of offering an outfitted meat-curing storage unit in order to support value-added cured meat production.
· Liability and Trace-ability Coverage -The Local Food Hub will comply with food safety regulations and offer insurance coverage and clear trace-ability that many larger scale purchasers consider essential.
· Delivery and Consolidation Services -The Local Food Hub will have refrigerated trucks that pick up from farmers at central locations throughout the region. Hub staff will consolidate products and food donations and deliver to buyers and charitable organizations, saving farmers the time and gas it takes to deliver to many small accounts, while at the same time addressing the volume requirements from larger buyers.
· Processing Facilities (Phase 2) -Any acceptable produce that cannot be sold fresh will have the capacity to be preserved through basic cooking or freezing. This will increase the yield potential on farms and get more locally grown food into the food system. A canning, bottling and labeling line to provide full co-packing services is planned.
The timing is right for the Local Food Hub as converging local trends (mirrored nationally), including heightened concern for food safety, growing interest in healthy eating and lifestyles, preference for better tasting and more nutritious foods, and people’s desire to “know where their food comes from” create great economic opportunity.
The financial logic of expanding local production and distribution is clear. It is well known that money spent on local food stays in the economy and has a multiplier effect. Studies show that in areas with strong local markets, the family farm and rural economies are reviving. A 2008 report by the Virginia Cooperative Extension found that more than $50 million would be reinvested in agriculture and local independent businesses in the Thomas Jefferson Planning Region if households in the region spent just $10 a week of their food budget on local food. Currently households spend less than 1% of their household budget on local food.
The Local Food Hub assists in the following Economic Development goals:
· Maintaining a strong and sustainable economy
· Increasing the economic vitality of the area’s rural communities
· Increasing support for agricultural businesses
· Supporting the regional economy
· Increasing residents’ ability to become self-sufficient
The Local Food Hub works aggressively toward these objectives in several ways.
First, the purpose of the Hub is to stimulate the healthy growth of the regional economy through expanded farm productivity and new business formation, in both agricultural and food-related enterprises, along the value chain between growers and end consumers. Second, by expanding markets for regionally produced foods the Hub will help landowners make their land financially productive and fragmentation and development less attractive. Furthermore, Hub activities directly contribute to the self-sufficiency of our community by substituting local foods for imported foods. Finally, people with access to land will be able to supplement money coming into their household by growing food and selling it to the Hub. They will be able to do this with relatively low up front investment and may choose to do it in a part-time or full-time capacity.
In summation, the Local Food Hub addresses many growing concerns of our community. Not only does it help the area’s economic growth by assisting farmers and local businesses, it will enable individual households to supplement their incomes. It will help reduce waste and fuel consumption. The Hub will help enable land conservation and preservation efforts. By de-centralizing the food system, the local food movement and the Local Food Hub will help ensure our area’s food security and our area’s future generations of farmers.
Friday, March 6, 2009
We're trying to outfit our office
Hey there friends!
So we've got this office space donated to us at the Main Street Market ~ and it's wonderful! But here's the catch ~ it's completely unfurnished. Does anyone out there have any office-y type things they're looking to unload? If so, please call me ~ Marisa, at 960-0155. I have a truck and can arrange to pick up any large items.
Here's what we're looking for:
- Desks
- Office chairs
- Filing cabinet
- Bookcases or shelves
- Sofa or loveseat
- Long table for informational displays
- Coffee table or side tables
- Lamps
- Computers
- Printer
- Trash bins, recycle bins
- Reams of paper
- Envelopes
- Stapler
- Hole punch
- Paper clips
- Post-its
- Pens & pencils
- Notepads
- Cork board or bulletin board
- Hanging file folders
- Manila folders
- Labels
So as you can see ~ we're operating bare bones right now. We'd love any items that you no longer need. Gimme a call! 960-0155
Thank you again so much for your interest and support!
Thursday, March 5, 2009
Local Food Hub Supporters Start Letter Writing Campaign
Dear Local Food Hub Supporters,
Recently two Local Food Hub supporters, Elizabeth Birdsall and Karen Beauford, put together a letter writing campaign to introduce the Local Food Hub project to members of our community and ask for their financial support. I wanted to share this letter with you and let you know that it is yielding immediate results. Our community continues to be generous and supportive of the Local Food Hub mission. Thank you all!
Fundraising support letter follows:
We write to ask you to join us in making an infrastructure investment in our community by becoming a founding patron of The Local Food Hub. As citizens of the Thomas Jefferson Planning district interested in improving our community’s fiscal and physical health in a meaningful and lasting manner that benefits all area residents, we cannot think of a more timely and important project than The Local Food Hub. Conceived and established by Kate Collier, co-owner of Feast!, The Local Food Hub is a new non-profit organization whose mission is:
-To increase the availability of locally grown foods to all area residents
-To improve the efficiency of our local food system
-To support current farms and incubate new ones
-To increase farm income and maximize year-round local food availability
The Food Hub will reach these goals by:
-Providing centralized distribution, consolidation and warehousing at a licensed wholesale facility that is a large and dependable customer to local farms of all sizes
-Offering networking services that facilitate community connections to accomplish concrete local food system goals
-Establishing processing services for the production of sauces, condiments and preserves
Customers and beneficiaries of Local Food Hub products will include grocers and restaurants, but also senior centers, schools and food banks. The Local Food Hub will re-establish a sustainable local food system that will bolster our economy, better our residents’ access to nutritious foods, preserve our region’s farmland and diminish the carbon foot-print of the meals we consume. If you are concerned about the industrialization and globalization of our country’s food system, supporting The Local Food Hub is a great first step in reversing those trends.
According to its business plan, The Local Food Hub will be a self-sustaining non-profit by it’s fifth year, but in the meantime it needs our direct financial support. The organization is currently raising the last of its start-up funds. $165,000 of starting funds has been secured through foundation grants, private donations and in-kind contributions. This auspicious start will allow the Hub to occupy its space and become marginally operational in time for this growing season. However, The Hub requires an additional $65,000 to complete its start-up needs and ensure that it makes a meaningful impact in its first year of operation. Please help us reach that goal by making a fully tax-deductible contribution today. To learn more about the Local Food Hub, please contact Marisa Vrooman, Director of Development and Membership, at vavavroom@mac.com or 434.960.0155
Sincerely,
Elizabeth Birdsall and Karen Beauford
Recently two Local Food Hub supporters, Elizabeth Birdsall and Karen Beauford, put together a letter writing campaign to introduce the Local Food Hub project to members of our community and ask for their financial support. I wanted to share this letter with you and let you know that it is yielding immediate results. Our community continues to be generous and supportive of the Local Food Hub mission. Thank you all!
Fundraising support letter follows:
We write to ask you to join us in making an infrastructure investment in our community by becoming a founding patron of The Local Food Hub. As citizens of the Thomas Jefferson Planning district interested in improving our community’s fiscal and physical health in a meaningful and lasting manner that benefits all area residents, we cannot think of a more timely and important project than The Local Food Hub. Conceived and established by Kate Collier, co-owner of Feast!, The Local Food Hub is a new non-profit organization whose mission is:
-To increase the availability of locally grown foods to all area residents
-To improve the efficiency of our local food system
-To support current farms and incubate new ones
-To increase farm income and maximize year-round local food availability
The Food Hub will reach these goals by:
-Providing centralized distribution, consolidation and warehousing at a licensed wholesale facility that is a large and dependable customer to local farms of all sizes
-Offering networking services that facilitate community connections to accomplish concrete local food system goals
-Establishing processing services for the production of sauces, condiments and preserves
Customers and beneficiaries of Local Food Hub products will include grocers and restaurants, but also senior centers, schools and food banks. The Local Food Hub will re-establish a sustainable local food system that will bolster our economy, better our residents’ access to nutritious foods, preserve our region’s farmland and diminish the carbon foot-print of the meals we consume. If you are concerned about the industrialization and globalization of our country’s food system, supporting The Local Food Hub is a great first step in reversing those trends.
According to its business plan, The Local Food Hub will be a self-sustaining non-profit by it’s fifth year, but in the meantime it needs our direct financial support. The organization is currently raising the last of its start-up funds. $165,000 of starting funds has been secured through foundation grants, private donations and in-kind contributions. This auspicious start will allow the Hub to occupy its space and become marginally operational in time for this growing season. However, The Hub requires an additional $65,000 to complete its start-up needs and ensure that it makes a meaningful impact in its first year of operation. Please help us reach that goal by making a fully tax-deductible contribution today. To learn more about the Local Food Hub, please contact Marisa Vrooman, Director of Development and Membership, at vavavroom@mac.com or 434.960.0155
Sincerely,
Elizabeth Birdsall and Karen Beauford
Monday, February 23, 2009
Request for Information
We are compiling a Local Food Resource List.
If you know of some local groups or services that should not be left out, please send in your list.
Some areas we need help on are:
-Community garden plots (where are they?)
-Groups working on the "Farm to School" issue
-Gardener/grower training classes, mentors
If you know of some local groups or services that should not be left out, please send in your list.
Some areas we need help on are:
-Community garden plots (where are they?)
-Groups working on the "Farm to School" issue
-Gardener/grower training classes, mentors
Wednesday, February 18, 2009
Fasten Your Seat Belts ~ Here We Go!
Marisa here...
Our community has stepped up to the plate in a MAJOR way.
The local foundation that had offered to match all municipal dollars we raised continues to be supportive. They have now offered us $50,000 in outright support and another $50,000 in matching funds to any other philanthropic dollars we raise! Way to go!
We then put our noses to the grindstone and with this momentum went out there and raised an additional $62,000 in a matter of a week!
Folks, we are only $58,000 away from reaching our start-up costs! After that, we'll start to work on raising our annual fund, which will support our services and shortfalls we expect for the first few years.
And another GREAT thing ~ we've also received an in-kind donation of a fundraising office at Main Street Market. We plan to open those doors the last week of February. So PLEASE stop by and see us. Office hours will be from 10 am - 5 pm Monday - Friday. We'll be in the tower to the left of Feast!
We are so excited that this project is really happening!
We're organizing a fund-raising letter and will be sending that out early next week. We're hoping for a big response to help close that gap.
If you are interested in making a donation, we would love to have your support. The PEC is acting as our fiscal sponsor until we get our 501(c)(3) determination letter.
We can accept donations by check and credit cards.
- Checks should be made out to: The Piedmont Environmental Council with the "Local Food Hub" in the memo line and then mailed to:
Or you can deliver them to us in our new fundraising office!
- To make a donation by credit card, please contact Karen Lamond at the PEC at (540) 341-0175 Ext. #4 and state that you are donating to the Local Food Hub. Also, please then follow up with an email to localfoodhub@me.com and let us know that you have made the donation and in what amount, so that we can log it in our books.
We greatly appreciate all of your support and look forward to seeing your faces in our office! We can't wait to serve our community and help get more fresh, nutritious, local food into our schools, institutions and grocery stores!
~ Marisa & Kate
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